Whether you’re in the market for a brand-new car or truck, or a quality pre-owned vehicle, Bice Motors has it in stock at a price you can afford. Proudly serving Alabama residents since 1944, we’ve become known for our knowledgeable, no-pressure sales staff, our large selection of vehicles and our low, low prices. Our web site is just one more way we put Bice Motors customers first - by bringing our dealership to you and saving you time and money.
Bice Motors has proudly served the residents of Alabama since 1944. We currently employ 17 professional, experienced staff members, many of whom are recognized to be among the best in their field. In addition to our automotive expertise, we take great pride in our community relationships as well, which is why we play an active part in many civic events and sponsor many local charities.
Brian Bice - General Manager
Brian grew up in the dealership business, beginning at the tender age of 12 when he washed cars out on the back lot in the summertime. Later, he worked his way up through the sales department, and even spent some time learning the ropes in the service department. In 1996, he took over as General Manager of Bice Motors and says that his experience in the many different departments has served him well in understanding both his employees and his customers.
We know your time is valuable. We are sure you will find our site a fast and convenient way to research and find a vehicle that's right for you. If we can be of any assistance while visiting us online, send us an email and we will promptly reply.
